You'll learn about:
How to create a flexible zoning that promotes development over the long term while addressing public policy goals
Understand the challenges of developing a balanced mixture of uses from a programming, design and financial perspective
How to create a landscape plan that unifies a seemingly divergent set of uses in a neighborhood
In 2005, NYC rezoned the west side of Manhattan to accommodate a city the size of Downtown Boston. Now designed as the first post-digital community in the nation, Hudson Yards is harnessing the power of data in order to create a community embedded within the creative economy central to today’s American cities. Learn how New York City built an entire neighborhood from scratch.
American cities today are re-centering themselves on the mixed-use neighborhoods that attract and retain the talent that is the heart of the creative economy. But in spite of their popularity, planning successful new large-scale mixed-use centers poses significant challenges for both public planners and private developers. Public planners must weigh varied interests to develop regulatory frameworks that balance public certainty with future design flexibility. For private developers, finding the right combination of amenities to attract office workers, visitors and residents alike requires a deep and specific understanding of both the local community and the commercial real estate market. Using the Hudson Yards project as a case study, this presentation will focus on the public and private sector’s response to these challenges. The session will include an emphasis on the research-intensive approach to defining primary neighborhood attributes that are essential to the changing demographics in New York City – specifically, the growing presence of influential tech-savvy millennials.
Central to the development of this new neighborhood is the requirement that over 50% of the site be dedicated to public open space of a variety of different types. Reflecting a growing trend, the landscape design of the project has led the way in many instances by integrating the varied program of the development. The plan creates a singular common ground that unifies the site and the mixture of architectural styles deployed within the development. A variety of large and intimate spaces have been designed to act as adaptable social spaces while retaining the ability to accommodate a variety of world-class events. The infrastructure supporting the open space will be an engineering marvel as advanced technologies are implemented. This process will ensure a sustainable contemporary design that creates a green corridor stitching together the adjacent High Line and Hudson Park and Boulevard while creating an iconic and forward-looking landscape for Hudson Yards.
After over a decade in the making, this project is now under construction with the entire first phase to open in the fall of 2018.
Not since Rockefeller Center, has a project been planned and developed with the scale and ambition of Hudson Yards. This project promises to have a lasting impact not only on New York City, but given its scale, on national urban planning for decades to come.
The session includes presentations and a panel discussion from a NYC Planner, the private real estate developer implementing the plan and the landscape architect designing the significant public spaces that are the central element of the plan.
About the Speakers
Mark Strieter is Senior Associate at Nelson Byrd Woltz Landscape Architects, a 40-person firm with offices in Charlottesville VA and New York City. Strieter has 16 years of experience designing award-winning landscape architecture, urban and master planning projects; he has led and contributed to the design of the St. Louis Gateway Mall Master Plan; Snug Harbor Strategic Site Plan on Staten Island; Olana State Historic Site Strategic Landscape Design Plan in Hudson NY; and the Eleanor Roosevelt College at the University of California San Diego. He is currently the project manager of Hudson Yards East, the largest development in the country’s history.
Frank Ruchala Jr is the Deputy Director for Zoning at the NYC Department of City Planning. He has been overseeing the implementation of zoning changes identified in the administration's Housing New York plan, including the recently-approved Zoning for Quality and Affordability text amendment and for various neighborhood plans. Previous to this, he worked as an associate urban planner and designer in the agency’s Manhattan Office where he was responsible for projects in Midtown and Hudson Yards. Frank holds masters degrees in urban planning and architecture from the Graduate School of Design and a bachelor in urban studies from Rutgers University.
Michael M. Samuelian, FAIA, AICP is a the President and CEO of the Trust for Governors Island, a not-for-profit organization created by the City of New York and charged with the planning, redevelopment, and ongoing operations of 150 acres of Governors Island. Before joining the Trust, Michael was a Vice President with Related Companies, where his work focused on the design of large-scale public private development projects. He was responsible for the urban planning, architectural design and public approvals of the Hudson Yards Project, a $20 billion master plan for 17 million square feet of mixed-use development on Manhattan’s West Side. Prior to joining Related, Michael was the Director of Lower Manhattan Special Projects at the New York City Department of City Planning, helping the city's efforts to redevelop downtown post-9/11. In this position, he worked with a variety of constituents, ranging from the local community boards to state and city agencies to develop consensus for the disposition of federal funds dedicated to the recovery and rebuilding of Lower Manhattan. Michael also led the effort to plan and design a new waterfront park on the East River and acted as the city's representative in the development and production of the World Trade Center Design Guidelines. He received his Bachelor of Architecture degree from Cooper Union and his Master of Architecture in Urban Design from Harvard University. Michael is also currently an Associate Professor at Cooper Union, where he teaches a course titled “Professional Practice” in the School of Architecture. Michael is a certified planner, a fellow of the American Institute of Architects, a registered architect in New York State and a member of the New York State Board for Architecture. He also serves on the Board of Governors of Open House New York and the AIA New York Chapter Nominating Committee.