Water Words That Work and Combat Communications

Ace Basin NERR

#3021014

Thursday, October 25, 2012
9 a.m. - 3 p.m. EDT

Savannah, GA, United States

CM | 4.50

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Overview

Make a splash with your communications! Relearn the language that everyday citizens use and you’ll become more confident and successful as you set out to enlighten the uninformed and persuade the undecided to take a stand or take action on behalf of our rivers, lakes, and oceans. Who Should Attend: Professionals who want to communicate conservation messages more effectively and learn to influence behaviors. Course Description Water Words Part 1: Reconnect with the perspective that regular citizens have on the environment, and discover the secret of what motivates them to take action. Water Words Part 2: Master steps 1 through 4 of the Environmental Message Method, a step-by-step process for transforming professional language into action language that will help influence behavior change. Combat Communications: Conservation and controversy go hand in hand. Learn how to hone your messaging skills to better communicate with constituents.

Resource URL

http://www.dnr.sc.gov/marine/NERR/eventsctp.html

Speakers

Eric Eckl

Confirmed Speaker

Eric Eckl. Eric founded Water Words That Work, LLC and oversees all the company’s client projects. Eric has more than 15 years experience planning and carrying out issue advocacy, fundraising, and behavior change campaigns. Eric is a sought-after speaker for environmental, marketing, and technology conferences. He has appeared on ... Read More