A Mobile Workshop: Vilano Beach Main Street and Jacksonville Beach Community Redevelopment Areas.

APA Florida Chapter, First Coast Section


Thursday, August 30, 2012
10:30 a.m. - 5 p.m. EDT

Jacksonville, FL, United States

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The success of Vilano Beach Town Center is the result of a ten-year vision, planning and implementation process between St. Johns County and the North Shores Improvement Association. Millions of dollars of grant funding have been received from federal, state, regional and local sources for planning and public improvements. The partnership receives technical assistance as a designated Waterfronts Florida Community and a Florida Main Street Community. Honored with a Sustainable Florida Award, as well as regional awards for the Town Center Master Plan and Design, Vilano Beach Town Center is a unique waterfront business destination. Participants will board a chartered motorcoach at Jacksonville Beach City Hall. Traveling to Vilano Beach, Sallie O’Hara, A1A Byway Program Administrator will offer a guided tour of A1A communities and improvements including overlay district themes and issues. She will lead a guided walk with discussion of infrastructure, past planning and current planning directions. Lunch will be on your own with open door access to all area restaurants and businesses. Building on the progress made during the 1980’s and 1990’s, the City of Jacksonville Beach and its CRA undertook a “visioning” process to provide a guide for the Downtown redevelopment program in the coming years. This citizen-driven planning exercise led to the identification of eight community core values – safety, family-friendly, walkability, small community feeling, open space/ocean views/beach access, entertainment, gathering place, and a mix of uses – that provide the watchwords for the continued development and redevelopment of the central core of the Downtown district. Steve Lindorff, AICP, CRA is the Administrator and will offer a discussion on the Vision, Planning and implementation of the City’s Downtown Master Plan. He will lead a guided tour of the initial improvements implementing the first phases of Downtown Master Plan. The City of Jacksonville Beach completed the Vision Plan in November 2007. This beachside community has completed the construction of Phase 1; 3rd Street (A1A) streetscape improvements and Phase II is under construction; consisting of the areas along Beach Boulevard, North 1st Street, and 4th Avenue North. The engineering and design work for Phase III is currently underway. Several key regulatory changes have been made to facilitate development in the core redevelopment area, including site layout and design standards, reductions in requirements for off-street parking, and payment in lieu of providing parking spaces. All of this work is being funded by Tax Increment Trust Funds managed by the Jacksonville Beach Community Redevelopment Agency. The tour will convene at Jacksonville Beach City Hall where a slide presentation on the Vision Plan process and regulatory changes will be presented and then followed by a walking tour of the streetscape improvement project area.

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Sallie O'Hara

Confirmed Speaker

Ms. O'Hara has coordinated and implemented the Corridor Management Plan for A1A Scenic and Historic Coastal Byway and coordinated and spearheaded Economic Development & Events for Vilano Main Street. She is a successful grant writer who has been able to secure grant funding for byway and facility improvements resulting in over $6M in 6 years. Ms. O'Hara has created and published newsletters and news releases on behalf of the byway and has acted as webmaster for the A1A website (www.scenica1a.org). Ms. O'Hara received the PATHS of SUNSHINE Award for outstanding wildflower plantings along A1A Byway; the Leadership Award – from the Scenic Byways in June 2011; the Environmental Education Award for Innovation from the National Scenic Byways, Outstanding Main Street of ... Read More

Stephen Lindorff

Confirmed Speaker

Stephen Lindorff is a graduate of the University of Minnesota-Mankato where he received a BS in Urban Studies and Virginia Tech where he obtained his Master's in Urban and Regional Planning. Stephen has forty years of experience as a City Planner serving in Macon, Georgia; Augusta, Georgia, and Jacksonville ... Read More