Planning for Breweries in San Diego

APA California Chapter, San Diego Section

#3028044

Tuesday, August 19, 2014
5 p.m. - 7 p.m. PDT

San Diego, CA,

CM | 1.50

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Overview

The American Planning Association (APA) San Diego Section program “Planning for Breweries in San Diego” will highlight the planning impacts of craft breweries in the San Diego region. Speakers include Senior Planners from the City of San Diego Planning, Neighborhoods, and Economic Development Department/Code Group and the Business Development Manager Mayor’s Office of Economic Growth Services (EGS); a Construction and Land Use Attorney; a Research/Policy Analyst from National University; and a Brewery Owner. The program panel includes a diverse range of specialists in the area of brewery planning to ensure that the various perspectives of land use planning, community development, and local economic development are addressed during the program. The history of beer manufacturing has been a part of the City of San Diego heritage and economy since the early 1900s. With a growing interest in microbreweries over the past couple decades, a focus has shifted towards the benefits of breweries in San Diego and the planning regulations that exist with regards to land use planning. In 2013, a Microbrewery Ordinance (Ordinance Number O-20262) amended the San Diego Municipal Code (SDMC) relating to additional use regulations of industrial zones, with microbreweries in San Diego now classified as “Light Manufacturing” (Type 01 “Beer Manufacturer” and Type 23 “Small Beer Manufacturer”). Currently there are 19 brewpubs and 22 breweries in the City of San Diego and over 80 county-wide. Land use planning surrounding these microbreweries has initiated “rethinking” of community-based planning and transportation tie-ins throughout the City and County. Pro-active partnerships have formed with brewers’ groups throughout San Diego, with the community including not just organized groups, but businesses, residents, and non-profit organizations. The community development, economic development, and social changes that have evolved from the growth of microbreweries in San Diego is shaping what San Diego Craft Beer means to our region. The Microbrewery Ordinance amendment has fostered local economic growth with an estimated $300 million local economic impact from microbreweries (National University System Institute for Policy Research (NUSIPR)). The City sales/use tax revenues experienced 300% growth rate in 2012 and 62% in 2013. Similarly, there is a high multiplier effect from the local economic impact of microbreweries in San Diego with regards to indirect and induced jobs created in manufacturing, wholesale, retail, and service sectors for each direct manufacturing sector job (NAICS: 312120 - Breweries). Two studies conducted by NUSIPR on San Diego’s craft brewing industry will be presented during the program. The first study is on the regional economic impact and the second study focuses on the industry workforce. NUSIPR research highlights the economic development/urbanism aspects of the microbrewery industry and survey data, which gives a more accurate look at workforce size within the San Diego region. There is a growing interest in North County municipalities to further investigate regulations that affect the craft beer industry, and the ability to open, expand, renovate facilities and hold special events. The County of San Diego is also looking towards planning policy-related amendments and the lesson’s learned by the City of San Diego. This program will include a discussion of conceptual changes the City of San Diego is considering for the continued SDMC amendments.