Fresno’s BID for Downtown Revitalization
You'll learn about:
- The role business improvement districts (BIDs) played in transforming Fresno
- How BIDs influence downtown revitalization
- How BIDs affect the surrounding area to their designated district
In the mid-20th century, a residential migration took place, taking Americans from downtowns to the newly developed suburbs. In the wake of that migration, many urban ares became stagnant and deteriorated. One response? Establish business improvement districts (BIDs), a public-private partnership that utilizes complementary services and is paid for by assessments collected from property and business owners in a defined area. The concept has gained much traction in the 21st century, more than doubling in number in the United States over the last 16 years.
Despite the popularity of BIDs, the question of whether they are effective remains. This poster gauges the effectiveness of BIDs through a case study of Fresno, California, and its BID, the Downtown Fresno Partnership. It presents data—property values, retail activity, crime, and perception of BID members—and determines how much of this activity can be attributed to the Downtown Fresno Partnership. The poster will also explore other major political and social events in Fresno, such as restoring vehicular traffic to the pedestrian-only Fulton Mall.
Confirmed SpeakerChris Kutz is a master’s student in regional and community planning at Kansas State University. Originally from Madera, California, a town about 20 miles north of Fresno, Chris has ventured across the country and globe since moving out of his hometown following high school. Earning his bachelor’s degree in business administration from the University of San Diego, studying abroad in Oxford, England, and embarking on a career in athletics communications for the first six years of his post-undergraduate life, he is now pursuing his passion in city planning. While specifically interested in downtowns and their revitalization efforts, he believes the field of planning has a different meaning to all professionals and the communities in which they engage. He is excited to learn how all those passions can work together and create positive experiences for all, in cities big and small.