The City of Dinuba is located in Tulare County in California's San Joaquin Valley. Situated roughly 180 miles north of Los Angeles and 200 miles south of San Francisco, Dinuba's centralized location provides many benefits to its roughly 25,000 residents. With undeniable small town charm and a real sense of community, Dinuba is a great place to call home. Dinuba's economy is heavily driven by agriculture with many residents making their living harvesting a large variety of local crops. Although agriculture is the main economic activity, Dinuba also has an active commercial and industrial base. A considerable percentage of Dinuba's residents are low-to-moderate income and some rely on public transportation to get to work, school, and for shopping.

The City of Dinuba has been providing public transit services since 1981. Currently, transit services are offered under the banner of the Dinuba Area Regional Transit (DART). This system is owned by the City of Dinuba but operated by a third-party contractor. Existing bus schedules include two fixed routes (flexed), a dedicated Dial-A-Ride, a commercial circulator and an inter-city route. Routes 1, 2 and Dial-A-Ride operate Monday through Thursday from 7:00 AM to 6:00 PM, on Friday from 7:00 AM to 9:00 PM and on Saturday from 9:00 AM to 9:00 PM. The commercial circulator or Jolly Trolley operates from Monday through Thursday from 9:00 AM to 6:00 PM and Friday and Saturday from 9:00 AM to 9:00 PM. As needed, Routes 1 and 2 deviate (or flex) from their fixed routes to accommodate dial-a-ride requests. The inter-city route (Dinuba Connection) connects the City of Dinuba with the City of Reedley. This route primarily serves Dinuba students who attend the community college located in Reedley and the Reedley residents that shop at the Dinuba Walmart. The Dinuba Connection operates from 7:00 AM to 9:00 PM for 10 months out of the year and from 7:00 AM to 3:00 PM for two months out of the year.

Dinuba receives funding for transit capital and operations through several sources, including Transportation Development Act (TDA) funds, Federal Transit Administration (FTA) Section 5311 Funds, State Transit Assistance (STA) Fund, SB1, and Measure R (local sales tax measure).

The purpose of this study is to develop a Transit Development Plan that is the result of a comprehensive evaluation of the Dinuba Area Regional Transit (DART) system and to make recommendations regarding: program goals and objectives, service enhancement or reduction possibilities, capital improvement planning, management structure and partnership opportunities, marketing and related policy issues. The study shall address internal and external factors influencing the use of public transit, including fares, schedules, route design, amenities, etc. The plan shall include a short range element (within 5 year window) and a longer 10 year element.

Tasks are outlined as follows: Update goals and objectives, identify issues, evaluate existing service and ridership, evaluate needed changes in service, develop recommended service plans, develop performance indicators, develop a capital improvement plan, develop a marketing and communications report, develop a financial plan, review organizational and staffing framework, review third-party contract, perform public outreach, and prepare a final document.