The City of Brooklyn Park is seeking assistance in developing a comprehensive city-wide wayfinding plan that incorporates the City's existing brand, aligns with cities equity priorities, is relatively low cost to install and maintain, and includes replaceable mounts and maps.

The plan process will need to:

• Focus on the needs of both recreational users, but also residents using the system for transportation purposes.
• Coordinates with the recently completed Bottineau Corridor wayfinding and marketing and branding work.
• Compatible with adjacent communities' wayfinding (Maple Grove, Champlin, Brooklyn Center) as well as regional partners such as Three Rivers Park District.
• Allows for technology transfer of wayfinding map information from the static sign back to the user via QR code or other viable technology.
• Up to $75,000-$100,000 is available for this work.

Comprehensive city-wide wayfinding plan needs to include:

• Sign hierarchy (Signage, map kiosks, directional poles, decision points, interpretive educational elements highlighting history of city, etc.) that applies to trails, off-street bike lanes, pedestrian pathways, key destinations, and major entrance points into the city.
• Includes incorporation of existing city gateway monument signs, park identification signs, city-owned golf courses, and city facility identification signs.
• A plan component that addresses our community's diversity and how to accommodate the use of different languages.
• Mapped locations of proposed wayfinding elements that aligns with cities goals for increasing equitable access.
• Phasing and implementation plan.
• Details for how the maps and text for the wayfinding elements can be easily updated.
• Identified materials, specifications, and fabrication budget by sign type.
• Maintenance cost budget by sign type with input by the cost estimator/fabricator.
• Community Engagement Plan that includes broader community input on key destinations, system gaps and location of signs to be incorporated into plan.