Sign Regulations That Encourage Creative Design

Zoning Practice — July 2018

By James Carpentier, AICP


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Many cities and counties are still dealing with the ramifications of the Supreme Court's 2015 decision in Reed v. Town of Gilbert. But content neutrality isn't the only lesson to learn from Gilbert, Arizona. Apart from its now amended temporary sign provisions, the town uses its sign regulations to encourage creative sign design, contributing to a lively downtown Heritage District.

This issue of Zoning Practice summarizes key practical and legal considerations for communities interested in encouraging creative signs to promote community identity and commercial vitality and highlights specific regulatory approaches from Gilbert, Tucson, and Phoenix, Arizona; West Hollywood, California; and Coral Springs, Florida.


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Date Published
July 1, 2018
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American Planning Association

About the Author

James Carpentier, AICP
James Carpentier is currently the Director State and local Government Affairs with the International Sign Association. In this capacity James works with and educates local officials and planners in the creation of beneficial and effective sign codes. James is a national speaker and author on issues related to the regulation of signs. Prior to that James was the owner of Carpentier Consulting LLC where he specialized in sign variances, entitlements and sign legislation. James also has over 25 years experience as a certified planner in the public and private sectors.